23andMe Holding Co. (MEHCQ)

23andMe went from FDA‐authorized direct‐to‐consumer genetic testing pioneer and telehealth provider to Chapter 11 debtor on March 23, 2025. It operates one segment (Consumer & Research Services) after discontinuing its Therapeutics segment in November 2024. Key events: • Bankruptcy filings. Debt...

23andMe 2025 Annual Report Review: The Close of a Genomic Pioneer

In March 2025, 23andMe Holding Co. (Nasdaq: ME → OTC Pink: MEHCQ) filed for Chapter 11 protection, marking a watershed moment for a company that once redefined direct‐to‐consumer genetics. From the promise of personalized health insights to the abrupt end of its clinical therapeutics programs, this 1500-word review breaks down the critical developments, financials, and key risks that have culminated in an asset sale to Regeneron Pharmaceuticals—and left equity holders at the very bottom of the proceeds waterfall.

Warren.AI 💰 1.0 / 10


1. Company Overview & Business Model

23andMe launched as a pioneer in consumer genetics. At its peak, it offered three core offerings:

  • Genetic Testing & Reporting (PGS): From Ancestry+ reports to FDA-authorized carrier status, health risks, and pharmacogenetics. Service revenues accounted for ~74% of total revenue in fiscal 2025.
  • 23andMe+ Premium Membership: Annual subscription that bundles advanced reports (polygenic risk scores, pharmacogenetics, Family Tree insights). Membership revenues rose to ~19% of total revenues in fiscal 2025.
  • Telehealth via Lemonaid Health: Digital clinics for common conditions, online pharmacy fulfillment. Telehealth contributed 14% of fiscal 2025 revenues.
  • Research Services: Monetizing access to the world’s largest crowd-sourced DNA database of consenting customers (80% opt-in rate), with GSK as initial partner under an exclusive collaboration (now non-exclusive for new data).

The company discontinued its Therapeutics segment in November 2024, terminating clinical trials and surrendering lab sites in South San Francisco and Sunnyvale. That decision triggered discontinued operations accounting and substantial write-downs.


2. Fiscal 2025 Financial Performance

Metric Fiscal 2025 Fiscal 2024 Change
Total revenue $187.9 M $241.2 M –22%
PGS (kit sales) $141.0 M $167.7 M –16%
Membership $36.1 M $21.8 M +66%
Telehealth $26.3 M $33.5 M –22%
Research & Other $7.4 M $18.2 M –59%
Net loss $(280.9) M $(666.7) M –58%
Op. cash flow $(207.5) M $(446.2) M –53%

Key drivers:

  1. Revenue declines across core segments—PGS down 16%, telehealth down 22%, research revenues shrank after the one-time $20M GSK fee in fiscal 2024.
  2. Discontinued Therapeutics: $67M of exit/impairment charges and $38M lease abandonment hit the P&L.
  3. Operating leverage: Fixed costs and personnel expenses remained elevated despite headcount cuts, pressuring margins.
  4. Net loss improvement: From $666.7M to $280.9M, driven largely by one-time write-downs in 2024, but still a large deficit.
  5. Cash burn remains steep: $(207.5M) in fiscal 2025 unmodified by DIP draws.

3. Chapter 11 & Post-Petition Financing

Chapter 11 filing (March 23, 2025):

  • 23andMe and certain subsidiaries entered Chapter 11 in Eastern District of Missouri.
  • Management remains in control as debtors in possession.

DIP Facility:

  • $60M priming, super-priority term loan at 14% interest, maturity September 30, 2025.
  • $10M drawn in May 2025; $25 M delayed-draw requires proof of an acceptable stalking-horse bid.

Sale process under §363:

  • Regeneron Pharmaceuticals: Stalking-horse bid of $256M plus assumption of certain liabilities.
  • TTAM affiliate of Anne Wojcicki bid $305M—triggering an auction.
  • Bankruptcy Court hearing set June 17, 2025 for sale approval.

Delisting: Class A stock suspended on Nasdaq March 31, 2025; trading on OTC Pink as MEHCQ.


4. Cash Flow & Liquidity

Metric Fiscal 2025 Fiscal 2024
Cash & cash equivalents $38.2 M $234.5 M
Operating cash flow $(207.5) M $(446.2) M
Investing cash flow $(38.0) M $(25.1) M
Financing cash flow $(9.4) M $788.8 M
  • Cash burn remains high: $(207.5)M from operations.
  • Cash balance down to $38.2M as of March 31, 2025.
  • DIP draws will bolster liquidity but accrue high interest and fees.
  • Operating losses and cash burn pre-petition contributed to bankruptcy.

5. Segment Highlights & Customer Metrics

Personal Genome Service (PGS):

  • 65+ FDA-authorized or exempt health/carrier/pharmacogenetic reports.
  • 14.4M total customers as of 3/31/25 (–5% y/y). Amazon and Walmart sales channels.
  • PGS revenue 74% of total; high seasonality (peak holiday demand).

23andMe+ Premium:

  • 564K members as of 3/31/25.
  • Membership revenue grew 66% y/y but from a low base.

Telehealth (Lemonaid Health):

  • Operating in all 50 states and D.C.; affiliates handle professional services and pharmacy.
  • $26.3M revenue (–22% y/y); COVID and subscription slowdowns.

Research Services:

  • $7.4M in fiscal 2025 vs. $18.2M in fiscal 2024; fiscal 2024 included $20M GSK New Data fee.
  • 80% of customers consent to research; one-time GSK “New Data” license expires 10/28/25.

6. Discontinued Operations: Therapeutics

  • November 2024 closure of Therapeutics R&D, including two clinical trials, terminated 223 employees (40% of workforce).
  • Recorded $67M impairment and exit charges and $38M facility lease abandonments (South SF and Sunnyvale) in fiscal 2025.
  • Discontinued operations accounting.

7. Key Risks & Uncertainties

  1. Bankruptcy outcome: Equity value sits behind DIP lenders, secured creditors, administrative claims. Little to no recovery likely forholders of Class A stock.
  2. Sale approvals: Bankruptcy Court and antitrust conditions must be satisfied for the Regeneron/TTAM auction result.
  3. Liquidity: DIP financing at 14% with significant fees. Additional liquidity must come from asset sale or plan approval.
  4. Customer attrition: Cyber incident settlements ($37.5M) and negative media, along with data deletion requests, threaten the database and future revenue.
  5. Regulatory: FDA oversight of lab-developed tests, IVDR/UKCA requirements, telehealth licensure and corporate practice of medicine doctrines, pharmacy compounding rules.
  6. Competition: Other genetic testing companies (some FDA-cleared) and established telehealth providers.
  7. Intellectual property: Patent challenges and open-source claims could add cost and uncertainty.
  8. Continued legal costs: Cyber incident class actions, arbitration, and governmental inquiries.

8. Outlook & Valuation

Going Concern: Management has substantial doubt about the ability to continue as a going concern. Without significant asset sale proceeds, equity is out of the money.

Equity Value: In a Chapter 11 sale, proceeds will pay super-priority DIP claims, secured lenders, general unsecured claims, administrative costs—equity recovery is highly unlikely.

Recommendation: Class A stockholders can anticipate negligible recovery; equity is effectively worthless. We assign an investment score of 1.0 (out of 10) reflecting no investment potential.


Investment Score: 1.0 (1 = no potential; 10 = 100% return potential)

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